Cause Marketing Kit
|By participating in a cause marketing campaign, you can invite your customers and community to help further Children’s mission, which will directly benefit the kids we care for in the Upper Midwest. This is a great opportunity to show your customers your dedication to local causes and important organizations. Getting your staff involved is key to success. Contributions from businesses like yours help us turn no child away, ever.|
To start your own cause marketing campaign in partnership with Children's, please fill out the campaign proposal form and return to Barbie at
Find out more about partnering with Children's on our FAQ page.
Ways to get involved
Here are some ways for you to support Childrens:
Paper icon sale – Invite your customers to “buy” a Children’s star and then sign their name on it after making a donation. You set the donation amount ($1, $5 and $10 are most common). The stars can then be hung in your business to demonstrate your commitment to giving back.
We’ve seen the greatest success in icon sales when each clerk asks every customer, “Would you like to donate a dollar or five dollars to help Children’s Hospitals and Clinics of Minnesota?” Consider creating a contest to encourageyour employees to ask for donations!
Percentage of sales – Donate a percentage of sales to Children’s during a pre-determined window of time.
Our customizable posters make it easy to publicize your charitable commitment! Fill out the poster included in your kit and add the following information: your business name, percentage of sales you’ll donate and time period of campaign.
“Wish List” of items needed at Children’s – Invite your customers to purchase items needed at Children’s and then donate the items to our oganization following your campaign. Find items most needed for our Arts and Healing project and Child Life program by visiting our wishlist.
Facebook “like” campaign – Encourage people to “like” your business on Facebook and make a donation to Children’s for each new follower!
Proceeds of a special item going to Children’s – Consider selling a product or menu item with all proceeds going to Children’s!